Safaricom has partnered with Google to sell over one million affordable phones through credit, where customers will pay Ksh20 per day.
The initiative dubbed Lipa Mdogo Mdogo will give customers still using feature phones an opportunity to own a 4G- enabled device, Safaricom CEO Peter Ndegwa said.
“Cost of devices should no longer be an impediment. We are launching an innovative device financing plan dubbed Lipa Mdogo Mdogo that will give customers still using feature phones an opportunity to own a 4G- enabled device by paying only Ksh20 a day,” said Ndegwa.
The offer will be available for all phones, but the daily pay could go up depending on the value of the phone.
This comes as Safaricom seeks to grow its revenue for data, which has been on the upward trend as compared to voice calls revenue.